Business networking is the backbone of reaching new clients and forming valuable connections. Although there are still business mixers inviting career professionals to meet, many of us work from home and are far away from the networking events.
It’s one reason why many use the LinkedIn for B2B relationship building. As a digital media professional, I’ve found it to be a great online platform to make new connections and stay up-to-date on the latest industry discussions. I also enjoy hopping on LinkedIn to keep review latest developments in the SEO arena and share my own expertise. The networking efforts have increased my followers to over 10,000!
Some might follow me because we’ve worked together or are friends in the real world. Others have found me by reading my informational posts. I’m always reading up on the digital marketing industry and sharing new details. (https://www.linkedin.com/in/jasoneg3/).
My recent posts covered subjects like;
- Brand Ranking
- How People Use ChatGPT
- Google Ads and their latest control issues
- Google AI Max vs. Google Pmax
- SEO vs. AEO vs. GEO
My online life is also quite substantial. I teach online digital marketing classes at Stanford University and have a list of Social Media Marketing Workbooks on Amazon. I update my books annually to reflect the latest changes in the digital marketing sphere. Plus, I schedule online meetings with attorneys seeking an expert witness on LinkedIn.
DUPED BY A LINKEDIN FRAUDSTER?
Because the LinkedIn platform is such an excellent B2B platform, it can also become a minefield for those seeking genuine opportunities. Illegitimate “professionals” are ready to take advantage with fake job offers and other tactics to separate people from their personal information and money.
Here are a few common examples:
- Posers: People who claim to be recruiters, resume writers, and career coaches reach out and offer their services. They offer a few tips and then push you toward a website to sign up for webinars.
- Instant Messaging: Someone claiming to be “Tech Support” say they need to fix some account issue you have. Don’t click on links or share personal information!
- Fake Experts: “Business Experts” who take the credentials and company names of others to try and prove they are legit.
- Investment Scams: A hot scam is exclusive crypto investment opportunities that are currently available. Don’t take the bait.
LinkedIn also posted an article about how to recognize scams. Lawyers with B2B clients who have been duped by one of these LinkedIn fraudsters might need an expert witness in LinkedIn to support their defense. As the ‘real deal’ for LinkedIn’s professional community, I assist attorneys with digital forensics on LinkedIn to support their cases. And if that fraud extends to other social media platforms like TikTok and Instagram, I can go there too. In summary, if you’re looking for an expert witness in LinkedIn and B2B marketing, give me a call!
